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What we do

ASCI is a nonprofit organization supporting Africans in building a sustainable sports & creative ecosystem through excellent research, advisory, and advocacy.

With our Pan-African network of experts in a wide range of disciplines, we gather data on the ground, write insightful reports, and offer both public and private entities a platform to launch impactful initiatives. 


ASCI's data and insightful reports allow you to detect growth opportunities in the African sports & creative ecosystem.


Our team helps public and private organizations launch ambitious initiatives generating wealth for our continent's unique athletic and creative talent



We promote homegrown African leadership thanks to education, mentorship, innovation, and technology.