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MEDays 2024- Sport & Soft Power: Concrete Lever for Promotion, Development and Integration in Africa

The MEDays 2024 Forum, held under the High Patronage of His Majesty King Mohammed VI, took place in Tangier, Morocco, from November 27 to 30, 2024. This 16th edition brought together over 7,000 participants and 270 speakers from more than 120 countries under the theme “Sovereignty and Resilience: Toward a New Global Balance.” The forum served as a platform for dialogue and action, addressing critical geostrategic challenges and strengthening South-North cooperation. Discussions focused on consolidating national sovereignties and building shared resilience in the face of multifaceted global crises.

 

 

BRUT Afrique

Brut Afrique soulève la question de la performance des Africains au JO de Paris. Will Mbiakop établit une corrélation entre la performance économique et la performance sportive des nations.

 

 

France24 : Paris Olympics and Africa

Serine Bey reçoit Will Mbiakop pour évoquer les Jeux Olympiques de Paris, le sport diplomatie, l’accord de Paris pour le sport et le développement durable, le tourisme sportif, et l’impact social et sociétal du sport.

 

 

Book Launch Paris France Recap

Le récap vidéo de l’évènement de lancement du livre dédié à l’économie du sport en Afrique au sein des bureaux de UM6P Paris. Nous avons rassemblé les leaders des grandes organisations : la finance avec JP Morgan, Blakeney, Eurazeo, Rotschild, AFD, BPI, Hemisphere ; les leaders du gaming et de la Sports Tech : Sages Africa, France Esports, Footbar, SporTechFrance ; des olympiens : Hugues Fabrice Zango, Ndeye Bineta Diongue, O El Kord.

 

France24 : the Business of Sports in Africa

Fatoumata Wane recoit Willl Mbiakop a quelques semaines des JO Paris 2024 pour echanger sur les perspectives economiques, geo-politiques du sport en Afrique. On y presente egalement les enseignements de son livre Economie du Sport en Afrique, pour en savoir plus et le commander : www.africansci.com

 

AfreximBank Sports Symposium Recap

Africa and the Carribean share common heritage, culture, and passion for sports. How do we turn this into socio-economic impact for both territories? Join our esteemed panelists and private sector leaders for an insightful discussions and success stories. The ASCI was the official knowledge partner of the Afreximbank Symposium.

 

World-Bank-ASCI-Book-Launch-Event-Feb-2024

Africa Sports Industry Book World Tour stops in Washington DC at the World Bank HQ. Full presentation of the book key learnings, insights from world bank senior leadership and Q&A session around a key question: How can sports change the MDB Game. For more, log in www.africansci.com

 

Journal VOA (voice of America) avec Will Mbiakop Economie du Sport

Will Mbiakop joins the VOA newspaper to discuss the business of sports in Africa

 
 

RTI Money Ivory Coast -Economy-of-sport-ASCI-Will Mbiakop

RTI Money, the economy magazine in Ivory Coast, focuses on the economy of sport following the CAN and the success of the national team. Major investments have been made, how can these investments be sustained? ASCI Executive President Will Mbiakop gives us his analysis and recommendations. RTI Money followed him in these activities.

 

VOA - Afrique Voice of America Itw Will Mbiakop-Feb-2024

VOA welcomes Will Mbiakop, executive president of ASCI, to understand the challenges of the sports economy in Africa: what is the state of the ecosystem, what are the challenges? where are the opportunities? a fascinating exchange, full of information and informal

 

ASCI Book Launch Recap Abidjan Cote d'Ivoire - Feb 2024

On the eve of AFCON final, ASCI launched the much-anticipated book “Africa Sports industry: Understanding the Game” A group of top-level guests join the event to better understand the opportunities in the sports industry Book is available on www.africansci.com

 

Launch of the AFRICA SPORT INDUSTRY Book - Abidjan Ivory Coa

On the sidelines of the CAN in Ivory Coast, ASCI received a prestigious group of guests to present its latest book Africa Sports Industry: Understanding the Game.  book is available on www.africasci.com

 

Fragility Forum World Bank Lightning Talk - Will Mbiakop

Fragility, conflict, and violence (FCV) is a global challenge. By 2030, almost 60 percent of the world’s poor will live in countries classified as fragile and conflict-affected situations (FCS). Chronic instability, civil wars, the global shock of the pandemic, and continued climate disasters have created a complex landscape of intertwined risks, reversing hard-won development gains. Not only are these dynamics affecting people’s lives within these countries, but they also have destabilizing transboundary effects that compel all of us to think and act in new ways.

 

Africa Sports Industry Book ASCI Promo Sizzle

Promo sizzle of the groundbreaking book Africa Sports Industry : Understanding the Game book is available on www.africasci.com

 

Bloomberg- Africa Sports industry Focus - Will Mbiakop ASCI

Africa Amplified show is a monthly deep dive into Africa’s biggest stories through a Bloomberg lens. This month, the show focuses on Africa sports industry with Toronto Raptors Masai Ujiri and ASCI Executive Chairman Will Mbiakop. Global investors see the continent as one of the top areas for opportunity and growth. ASCI Executive Chairman Will Mbiakop joins the show to shed light on the opportunities and present his latest book “Africa Sports Industry: Understanding the Game!” book is available on www.africasci.com

 

Africa 24 Sport - CAN 2023 focus Livre Économie du sport en Afrique ASCI Will Mbiakop

Africa 24 covered the launch of the ASCI book dedicated to the economics of sport in Africa.

 

Bloomberg - Africa Amplified - Africa Sports Industry ASCI Will Mbiakop

Africa Amplified show is a monthly deep dive into Africa’s biggest stories through a Bloomberg lens. This month, the show focuses on Africa sports industry. Global investors see the continent as one of the top areas for opportunity and growth, and some African nations are well-positioned to be global hubs for development. ASCI Executive Chairman Will Mbiakop joins the show to shed light on the opportunities and present his latest book “Africa Sports Industry: Understanding the Game!” book is available on www.africasci.com

 

Africa 24 - Sport 24 - Will Mbiakop - ASCI - Le potentiel de l'industrie du sport en Afrique

During the Annual Meetings of the World Bank and IMF, Africa 24 received Will Mbiakop, ASCI executive president, for an exclusive interview on the economics of sport in Africa, a source of growth for the continent. To find out more www.africansci.com

 

South Africa declares public holiday to celebrate Rugby World Cup win

South Africa is still relishing its victory after Saturday’s big win at the Rugby World Cup. President Ramaphosa has declared December 15 a public holiday and said that sports could unite a country. 

 

TV5 Monde Journal International CAN Will Mbiakop - Impact Economique de la CAN Cote d'Ivoire

Will Mbiakop partage son analyses sur les retombes economiques, politiques et diplomatique de la Coupe d’Afrique des Nations (CAN) sur la Cote d’Ivoire et la sous-region. For more information visit www.africansci.com

 

Ohio University The Inaugural Global Sports Summit ASCI

ASCI Executive Chairman Will Mbiakop shares his thought on how the financial institutions would boost the growth of Africa sports industry More on www.africansci.com

 

France 24 Eye on Africa Will Mbiakop ASCI Interview 30 Oct 2023

South Africa is still relishing its victory after Saturday’s big win at the Rugby World Cup. President Ramaphosa has declared December 15 a public holiday and said that sports could unite a country. We speak to Will Mbiakop, Executive Chairman of the African Sports and Creative Institute about the economic returns sports can bring to the continent, a topic that will be discussed at the OECD forum this week. And finally King Charles III heads to Kenya for a four-day visit.

 

Ohio University The Inaugural Global Sports Summit ASCI - NBA

ASCI Executive Chairman Will Mbiakop joins the Summit and share his thoughts on the NBA development and the business of basketball in Africa.Charles III heads to Kenya for a four-day visit.

 

Future Stars Experience ASCI UM6P Voice of Africa WB IMF Annual Meetings

On the side of the World Bank-IMF annual meetings, ASCI & UM6P hosted a sports day dedicated to inspiring youth through the transformative power of sports. The ASCI Future Stars Experience is a 360 educational experience including panel discussions, workshop, Meet & Greet with sports stars and sports legends from football, basketball NBA, athletics and more.

 

Ohio University Global Sports Summit - Mission Vision ASCI

ASCI Executive Chairman Will Mbiakop joined the Inaugural Global Sports Summit 2023 – he talks about ASCI vision and mission and how the institute is changing the game in Africa

 

France24 Will Mbiakop Interview

Will Mbiakop intervient lors du journal de France 24 sur la coupe du monde de Rugby et surtout le potentiel economique du sport en Afrique.

 

Finance In Common Summit (FICS) - ASCI Sports Business 2023

Recap of ASCI Executive Chairman Will Mbiakop during the 2023 FICS in Cartagena, Colombia. He explained how sports can change the public development banks’ game. He focuses on his very own Pace and Space model: Pace to close deals fast and space for sustainable financial innovation.

The future of Sports in the Global South: India and Africa

African Sports & Creative Institute and Pro Sports Development join forces to deliver an unprecedented webinar exploring the commonalities, differences, best practices and opportunities in both territories. A panel of experts from Africa and India share their experience and view on the future trends.

 

"Sports Industry changing Africa" ASCI Exec Chairman Will Mbiakop on CNN Connecting Africa

This is what leveraging the value chain of sports could mean for Africa’s economic growth: With a huge potential to transform the continent’s socio-economic and cultural development, growing the sports industry across Africa could be key to luring investment opportunities while playing a crucial role accelerating intra-Africa trade. ASCI Executive Chairman joins Eleni Giokos to explain how sports industry is developing in Africa.

 

L'economie du sport va transformer l'Afrique - Will Mbiakop President ASCI sur TV5 Monde, explique

Will Mbiakop President Executif de l’ASCI (african sport and creative institute) est dans le Journal Afrique de TV5 Monde pour parler de l’economie du sport en Afrique, les realites, challenges et opportunites dont la NBA, le football, la BAL et bien encore.

 

It’s Your Turn! Talk Series with UNECA

 

ECA launched the ‘It’s your turn!’ talk series as a platform to generate innovative and disruptive ideas for growth that translate into actions for positive and lasting change. The sports industry has an immense socio-economic and cultural impact on the communities. The industry provides avenues for innovative partnerships between African markets and global industries. We discuss the opportunities that sports create to drive a prosperous and sustainable Africa.

 

Brazil Africa Forum 2022 - Sports Sessions

 

 

The role of sports to acelerate suistainable development in the cities.

 

Africa Brazil Tamojunto Experience

 

Celebrating our African Heritage in the Brazilian Favelas

We have brought together some extraordinary inspirators from the sports and creative industries to drive the experience and further create a sustainable social platform between Africa and Brazil

 

Break the Bias for Women in Sports / Stop aux Préjugés pour les Femmes dans le Sport

In this webinar, ASCI and its partner Ecobank invite 3 experts to highlight the many ways sports contribute to women’s economical and social empowerment in Africa. Join us to hear from international basketball player Batouly Camara, founder of Sports Connect Africa Cynthia Mumbo, and Director for Central & West Africa at UN Women Florence Raes.

 

Sports Business Future Stars Camp

 

Best-in-class training on careers in the sports industry. 21-28 May, Kigali

Unique opportunity to build skills and share knowledge to young graduates and equip entrepreneurs with the tools to strive in their career/business in the sports industry.

Et si vous me disiez tout TV5 Monde Mohsen Abdel Fattah, ASCI - Denise Epotée

 

Mohsen Abdel Fattah, Directeur Général de l’ASCI répond aux questions de Denise Epotée sur le potentiel du secteur du sport en Afrique.

#africansportsandcreativeinstitute #asci #sports #africa #sportsbusiness #TV5Monde #deniseepotee

Développer un écosystème du sport prospère et durable en Afrique - ASCI au JT Afrique - TV5 Monde

Mohsen Abdal Fattah – Directeur Général ASCI – est intervenu dans le Journal Afrique de TV5 pour présenter les opportunités” que présentent le développement de l’économie du sport en Afrique. Un sujet développé dans l’ouvrage collectif “Economie du Sport en Afrique : Réalités, Défis & Opportunités”.

Webinaire: Economie du Sport en Afrique

 

Suite à la sortie du nouveau livre “Economie du Sport en Afrique: réalités, défis, opportunités” African Sports & Creative Institute et Sports Africa Network vous invitent à rejoindre 4 des contributeurs pour une discussion animée par l’entrepreneuse Maureen Ojong.

 

Book Launch Event

 

Book: Economie du Sport en Afrique

Didier Drogba, Fatma Samoura, Tidjane Thiam, Makhtar Diop, Rémy Rioux, Vera Songwe : ASCI rassemble un groupe exceptionnel d’experts de l’économie et du sport en Afrique pour présenter un livre inédit.

Webinar Series: The African Sports Ecosystem

 

ASCI’s Mohsen Abdel Fattah and Mazars’ Abdou Diop present the survey of 500 African sports leaders, before discussing the results with panelists Didier Drogba, Vera Songwe, Fayçal Laraichi, Mihoub Mezouaghi, Pierre Laporte et Robins Tchale-Watchou